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Issue #104: Ask Lycos

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             "Understanding Internet Search Technology"
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Moderator:                                          Published by:
Detlev Johnson                                       SearchReturn
               http://www.searchreturn.com
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November 02, 2006                         SearchReturn Issue #104
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                   .....IN THIS DIGEST.....

// -- ESSENTIAL NEWS -- //
            "Lycos Powered By Ask"
            "Shades Of Gray"
            "Google Revenue Passes Channel 4"
            "Google Mobile App"
            "Robots Exclusion Wildcard Supported By Slurp"

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// -- ESSENTIAL NEWS -- //

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==> Lycos Powered By Ask

http://blog.searchenginewatch.com/blog/061101-125148

Essentials: In a major boost for Ask, Lycos is to be powered by
Ask - including Sponsored Listings. Web (including refinements),
Image and Sponsored Listing search will be powered by Ask
including Lycos properties HotBot, Tripod and Angelfire. The zoom
related search feature was cited as a major part of the reason
that Lycos chose Ask. Ask is currently 5.8% of the search market
share and this news should have a positive impact on that number.

 

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==> Shades Of Gray

http://blog.searchenginewatch.com/blog/061101-091207

Essentials: SEO certainly is a charged industry with opinions
that vary enough to have been detrimental to its growth.
Companies have rightly been cautious about the firms they engage
for SEO services and webmasters who read message boards
consistently encounter conflicting information. To help clear the
air, (at least in terms of known Black Hat to White Hat ideas),
Yahoo!'s Tim Converse has an excellent tongue-in-cheek post as a
sort of threat-level color code. There are many shades of Gray.

 

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==> Google Revenue Passes Channel 4

http://blog.searchenginewatch.com/blog/061102-085942

Essentials: Ad revenue in the UK for Google has surpassed Channel
4 and it appears as if the older media never saw it coming.
Google is expected to earn £900 million in 2006 and Channel 4 is
expected to earn £800 million.

 

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==> Google Mobile App

http://www.google.com/press/pressrel/mail_mobileclient.html

Essentials: Google has released a mobile application for GMail
that should work on most mobile devices. This includes phones
with small screens and slow data connectivity speeds as long as
J2ME is supported. The application can be installed over the air
on some devices after pointing to gmail.com/app (a BlackBerry
test recognized the device, provided us with the download link
and connected to GMail messages within seconds).

Message headers are viewed in familiar GMail layout and
attachments get converted to fit small screens. Filters, known as
Labels in GMail, is available through menu options. Message
search functionality and other options are also available through
the menu where the starring system of tagging messages can be
performed, along with archiving and spam reporting.

 

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==> Robots Exclusion Wildcard Supported By Slurp

http://www.ysearchblog.com/archives/000372.html

Essentials: Although the '*' character is meant to be used in the
robots.txt protocol as a "splat" in the directive for the user-
agent statement referring to all robots, Yahoo!'s Slurp will now
support use of the character as a wildcard in disallow
statements. That's new. Another new feature gives webmasters the
ability to anchor the end of a string in disallow statements.

Examples of syntax for using the new wildcard and end anchors are
available in the post. Additionally, the post indicates that
Slurp also supports "allow" statements which is another extension
of the basic protocol. These features make intricate rules
possible for most any publishing system for controlling robot
behavior whatever your goals.

 
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Copyright 2006 Detlev Johnson. All Rights Reserved.
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