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Issue #102: Personalization

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                    SearchReturn Discussion List
             "Understanding Internet Search Technology"
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Moderator:                                          Published by:
Disa Johnson                                       SearchReturn
               http://www.searchreturn.com
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October 26, 2006                          SearchReturn Issue #102
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                   .....IN THIS DIGEST.....

// -- FEATURED POST -- //
            "Personalization"
                        ~ Anonymous

// -- ESSENTIAL NEWS -- //
            "Yahoo! Toolbar Update"
            "Official Yahoo! Support For NOODP"

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// -- FEATURED POST -- //

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==> Personalization

Disa,

We are experts at cloaking. We are using Offermatica to serve
different pages to different consumers. Isn't that essentially
cloaking? I can guarantee you that the bots are cashing different
versions of our site that the one you go and see. Seems like
Cloaking has gone mainstream and legit a while ago. I guess that
cloaking used for non-evil purposes is ok...

 

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// -- ESSENTIAL NEWS -- //

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==> Yahoo! Toolbar Update

http://searchenginewatch.com/showPage.html?page=3623769

Essentials: The latest update to the Yahoo! browser toolbar
includes enhancements for additional bookmarking features. While
not yet any sort of integration between the toolbar and the
social bookmarking site del.icio.us, the new features borrow some
from the benefits that del.icio.us users would be familiar with,
particularly tagging. Bookmarking in the toolbar, however, will
not offer any of the social aspects, namely sharing, that
del.icio.us offers.

 

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==> Official Yahoo! Support For NOODP

http://www.ysearchblog.com/archives/000368.html

Essentials: Yahoo!'s Tim Mayer promised future support of the
Meta NOODP container, and this has now been officially announced
along with syntax for instructing robots to not use ODP. You can
single out Yahoo!'s crawler specifically by identifying it's
user-agent name: slurp. When you specify all robots, Yahoo! will
follow the instructions along with the rest.

 
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