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Issue #101: Legit Cloaking

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                    SearchReturn Discussion List
             "Understanding Internet Search Technology"
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Moderator:                                          Published by:
Disa Johnson                                       SearchReturn
               http://www.searchreturn.com
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October 24, 2006                          SearchReturn Issue #101
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                   .....IN THIS DIGEST.....

// -- MODERATOR COMMENT -- //
            "Danny 2007"
                        ~ SearchReturn

// -- ESSENTIAL NEWS -- //
            "Cloaking Goes Legit"
            "Google 3rd Quarter Earnings"
            "Internet Explorer 7 Search"

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// -- MODERATOR COMMENT -- //

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==> Danny 2007

Hello everyone,

Many of you might know that Danny announced his leaving Incisive
recently and he posted his thoughts on his personal blog. Now
that a bit of time has passed, Incisive and Danny announced plans
for his limited continuation of chairing major US SES conferences
throughout 2007. In a stepped down approach, Danny will remain
responsible for chair duties for New York and co-chair for San
Jose until Chicago 2007 where he will participate as a panelist.

http://daggle.com/061023-150510.html

Taking over for Danny will be Chris Sherman.

This announcement comes at a time when Danny is in California on
vacation. He plans to continue The Daily Searchcast and while on
vacation, tune in to hear Disa Johnson fill in. The Daily
Searchcast is a live streaming audio news segment from Webmaster
Radio that gets podcast in a variety of formats including iTunes.
The 30-minute show discusses the latest search news headlines and
a live chat room sometimes can influence the content.

Readers! Many thanks for the congratulations we received for
reaching SearchReturn Digest issue #100...

We are really very grateful to you all.

Stay tuned.

 

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// -- ESSENTIAL NEWS -- //

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==> Cloaking Goes Legit

http://www.nytimes.com/2006/10/20/science/20cloak.html

Essentials: Some folks might like to know that cloaking took a
step towards legitimacy in recent weeks. Cloaking is now in the
hands of some very real practitioners of legitimate science. This
may one day lead to some interesting new things. Have a look
while you can.

 

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==> Google 3rd Quarter Earnings

http://blog.searchenginewatch.com/blog/061019-170924

Essentials: There are lots of stories about the earnings report
from Google showing a huge lift over last year with a whopping
70 percent increase of revenue. The numbers beat most estimates
even the rosy ones. Comments from some Wall Street investors are
that they are glad the Google company has not "rested on its
laurels" after having gone public and trading on the exchange.

Being generally enamored with watching the GOOG ticker, investors
were treated to Google stock soaring on the news after the $1.6
billion acquisition of YouTube. Google company valuation was
raised by some $4 billion on that news alone. What's true is,
this is all just paper valuation, and anything can happen to
quickly change the mood. For now though, there's ether in the air
around Mountain View.

 

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==> Internet Explorer 7 Search

http://blog.searchenginewatch.com/blog/061019-101630

Essentials: Danny runs down how the Internet Explorer (at least
the most recent version 7) will handle search and search engine
toolbars. His review takes you through how the browser handles
defaults and what it takes for users to change their preferences
away from the Microsoft sand trap.

 
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Copyright 2006 Disa Johnson. All Rights Reserved.
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